Molson Coors
An Inclusive Employee Experience Design at Scale
Helping People Leaders build inclusive employee experiences at scale.
The Situation
A major beverage brand selected Reframe to help them modernize their workplace for the new marketplace.
The brand procured Reframe for a cultural assessment, thought leadership, employee experience and engagement strategy and ideas on how to accelerate growth in the new marketplace.
- Help a major beverage brand modernize their workplace for the future of the marketplace.
- Provide a strategy and plan for shifting workplace attitudes and behaviors.
- Provide recommendations for how to close cultural maturity gaps and improve the employee lifecycle.
The Opportunity
The Approach
- Conducted 33 internal stakeholder interviews for an internal cultural assessment.
- Conducted 20 external interviews to understand what level of maturity compared to other organizations, establish best practices and bench mark for internal use.
- Established an impact ambition and internal alignment for size of the opportunity and resources required.
- Based on the findings internally and externally, develop a report – out and cultural maturity scoring.
- Developed employee segments to understand who they are, employee journeys to understand drop-off and
treatment to improve employee lifecycle from recruiting to talent acquisition, employee experience and engagement, retention and advocacy.
The Results
- Developed an employee engagement and employee relationship management (ERM) system for the full employee lifecycle.
- An approach and delivery model for modernizing their workplace for the new marketplace.
- Developed a Reframe Movement Brief™ and Reframe Movement Idea™ for activating the employee experience and engagement plan.
- An approach for a learning management system (LMS) and cultural engagement platform.
Latest Resources Insights
With over five years of research and development (R&D) with Fortune 500 enterprise organizations, we’ve developed resources for People Leaders who want to learn more about how to build the most inclusive customer and employee experiences.
See All Thought Leadership Our Latest Blog ArticlesE-Book
How To Assess Your Organization's Level Of Cultural Maturity
E-Book
The Inaugural State Of The Total Market Industry Vertical
Book
Reframe The Workplace: Why DEI Will Not Be Enough To Save Corporations
Book
Reframe The Marketplace: The Total Market Approach to Reaching the New Majority
Guide
Reframe Marketplace Change Guide
Guide
Reframe Workplace Change Guide
Report
Reframe People Operations Guide In The Age of Accelerations
: Latest Resources Insights
With over five years of research and development (R&D) with Fortune 500 enterprise organizations, we’ve developed resources for People Leaders who want to learn more about how to build the most inclusive customer and employee experiences.
See All Thought Leadership Our Latest Blog Articles